NAR NXT 2026 Exhibitor List

The exhibitor list is a shortcut to understanding who is active in real estate right now. Instead of guessing, you can see which companies are investing in a booth. That tells you where they see opportunity. For sales teams, the list is a source of leads. For sourcing managers, it is a way to compare vendors in one place. For analysts, it shows which segments are growing. The 2026 edition runs May 15–17 in Chicago. With hundreds of exhibitors expected, the list helps you focus. You can sort by brand, category, or size. Then build a plan before you travel. This saves time and makes your visit more productive. It also supports follow-up research after the event.

• Spot active companies in real estate
• Plan booth visits before you travel
• Compare vendors side by side

Sales teams can turn the exhibitor list into a targeted call list. Look for companies that match your product or service. Then research each one before the event. At the show, you can stop by their booth and start a conversation. The list also helps you avoid wasting time on poor fits. You can group prospects by priority and set daily goals. After the event, use the list to follow up with new contacts. This keeps your pipeline moving. Remember that not every exhibitor will be open to every partnership. But the list gives you a strong starting point. It is a simple way to make your sales efforts more focused and efficient.

• Build a targeted prospect list
• Set daily booth visit goals
• Follow up after the event

For procurement professionals, the exhibitor list is a first look at potential suppliers. You can see which companies are showcasing real estate services, tools, or platforms. That helps you shortlist vendors before you arrive. At the event, you can meet them face to face and ask detailed questions. You can compare pricing, features, and support. The list also helps you identify new entrants and alternative suppliers. This can improve your negotiating position. Use the list to prepare a sourcing plan. Note which exhibitors fit your category. Then schedule meetings early. This approach saves time and helps you make better decisions. Always verify final details directly with each vendor.

• Shortlist suppliers before the show
• Compare options in person
• Discover new and alternative vendors

The exhibitor list is a useful snapshot of the competitive landscape. You can see which brands are present and which are absent. That can signal shifts in marketing spend or strategy. Analysts can track changes from year to year. Sales teams can study competitor messaging and booth design. This helps you refine your own positioning. The list also reveals emerging categories and new players. You can use it to spot trends in real estate technology, services, and brokerage. After the event, compare your notes with the list. This turns a simple roster into a research tool. It supports better planning and sharper strategy. Just remember that the list is a starting point, not the full picture.

• See which brands are active
• Track year-over-year changes
• Spot emerging categories

A good visit starts with a plan. Use the exhibitor list to map out your days. Mark the must-see booths and the nice-to-see ones. Check the floor plan if available. Group exhibitors by hall or category to save walking time. Leave room for spontaneous discoveries. The list also helps you prepare questions for each exhibitor. Write down what you want to learn. That way, you can compare answers easily. If you are bringing a team, divide the list among you. Each person can cover a different area. Then share notes at the end of each day. This makes the event more manageable and more valuable.

• Mark must-see booths in advance
• Group exhibitors by location
• Divide the list among your team

The NAR NXT 2026 exhibitor list is a guide, not a guarantee. Exhibitors can change, cancel, or update their presence. Always check the official event website for the latest list and floor plan. The event is scheduled for May 15–17, 2026, in Chicago, Illinois, USA. The focus is Real Estate & Property. Notable names like Keller Williams and RE/MAX are examples, not a promised roster. Use the list to prepare, but stay flexible. Bring a way to take notes and scan badges. Wear comfortable shoes. Plan breaks. And follow up quickly after the event. These small steps help you get the most from your time and your research.

• Verify details on the official site
• Stay flexible as plans change
• Follow up promptly after the event