NY NOW Exhibitor List

The exhibitor list is more than a directory. It helps you see which companies plan to show at NY NOW. You can scan brands by category, compare product lines, and decide who to visit first. For sales teams, the list shows which accounts will be at the Javits Center. For buyers, it is a shortcut to finding new suppliers before the doors open. Use it to set goals, book meetings, and avoid missing a brand you wanted to see. Because the show runs four days, a clear plan saves time and energy. Start with the list, then map your route through the halls.

• Find brands before the show opens
• Plan meetings with target suppliers
• Compare product categories in one place

NY NOW covers a wide range of wholesale goods. You can look for gift and novelty items, fragrance and personal care, jewelry, stationery, baby and toy products, tabletop, housewares, textiles, decorative accessories, garden items, and area rugs. Many buyers attend to refresh their store mix. Others come for private label ideas or seasonal lines. The exhibitor list lets you filter by interest so you spend time with the right vendors. If you run a museum shop, boutique, or online store, you can find products that fit your audience. Use the list to note samples you want to request and catalogs to collect.

• Gift, home, and lifestyle products
• Stationery, jewelry, and personal care
• Tabletop, textiles, and decorative accessories

A little planning goes a long way. Start with the exhibitor list and mark your must-see brands. Check their websites for line sheets and price ranges. Write down questions about minimum order quantities, lead times, and shipping. If you are a sales professional, look for companies that match your product or service. Set a daily goal for meetings and leave room for discovery. The Javits Center is large, so comfortable shoes and a charged phone help. Bring a notebook or use an app to capture notes. After each meeting, record next steps while the details are fresh.

• Mark must-see brands on the list
• Prepare questions on pricing and lead times
• Set daily meeting goals

The exhibitor list is useful for sales teams and researchers too. Sales professionals can identify companies that fit their ideal customer profile. They can use the list to build outreach lists before the event and follow up after. Market researchers can track which brands are showing and in what categories. This helps spot trends in retail and consumer goods. Analysts can compare year to year if they keep past lists. Always confirm details with the official show directory or the company website. The list is a starting point, not a guarantee that every contact will be available.

• Build targeted outreach lists
• Spot category and brand trends
• Follow up with contacts after the show

Expect a busy, professional environment. Exhibitors set up booths to show their newest products. Buyers walk the aisles with notebooks, bags, and phones. You will see displays for gifts, home goods, and design-led brands. Some areas feel curated, with sections for designer makers and global design. The atmosphere is focused on wholesale, not retail. That means conversations about volume, pricing, and partnerships. Bring business cards and a way to scan badges. If you are new, start with a smaller section and work your way through. The show rewards curiosity and preparation.

• Wholesale-focused booths and displays
• Curated sections for design and global brands
• Busy aisles with buyers and makers

The work continues after the show. Use the exhibitor list to organize your notes. Sort contacts into hot, warm, and future leads. Send a short email within a week to keep the conversation going. Mention what you saw and what you need. If you requested samples, track their arrival. For sales teams, add new contacts to your CRM and set reminders. For buyers, compare quotes and terms before you commit. A simple follow-up system turns a good show into real business. The exhibitor list gives you the names; your follow-up turns them into relationships.

• Organize contacts by priority
• Send follow-up emails within a week
• Track samples and quotes