The Pub Show Exhibitor List

The exhibitor list for The Pub Show covers companies booked to appear at the 2026 edition at ExCeL London. Entries typically include brand owners, distributors, equipment suppliers and service providers linked to the pub and bar trade. The list is a useful starting point for buyers who want to see who is showing before they travel. It also helps sales teams group prospects by category, so outreach can be planned around the event rather than scattered across the year. Names such as Heineken, Diageo and Carlsberg are supplied as examples of the kind of businesses associated with the show. Always treat any published list as a snapshot and confirm final attendance through the official event channels.

• Covers drinks, food service and technology suppliers
• Useful for pre-show planning and outreach
• Always confirm final attendance officially

For sales teams, the exhibitor list works as a structured prospect file. You can filter companies by category, then prioritise accounts that match your product or service. Because the show covers hospitality and food service, the list often includes both national brands and smaller regional suppliers. That mix supports different approaches: enterprise teams can focus on larger exhibitors, while smaller suppliers may suit a lighter, more personal pitch. Use the event dates as a natural reason to reach out before, during and after the show. Keep your claims factual and avoid assuming every listed company will attend until you have confirmed it.

• Filter exhibitors by product category
• Prioritise accounts that fit your offer
• Use event dates to time outreach

The Pub Show brings many suppliers into one venue, which makes comparison easier. A prepared exhibitor list lets sourcing teams map stands in advance, book meetings and avoid missing relevant brands. For drinks buyers, the list can highlight brewers, distillers and soft drink suppliers. For food service, it can point to catering equipment, packaging and ingredient specialists. Technology providers may cover till systems, booking platforms and stock tools. Build a shortlist before the event, then use the floor time for samples, quotes and technical questions. Confirm prices, lead times and terms directly with each supplier, as these details are not part of the exhibitor listing itself.

• Map stands before you travel
• Shortlist only relevant suppliers
• Confirm quotes and terms directly

Exhibitor data is also useful for market research. Analysts can track which categories are growing, which brands are investing in trade shows and how the supplier landscape shifts between editions. The 2026 event at ExCeL London gives a defined time and place to observe that activity. Comparing exhibitor lists over time can reveal new entrants, expanding distributors and quieter categories. This is not a substitute for full market data, but it adds a practical signal. Use it alongside company reports, trade press and your own sales records. Avoid drawing firm conclusions from a single list, especially where participation is not yet confirmed.

• Compare lists across editions
• Spot new entrants and expansions
• Combine with other market data

The Pub Show is organised with specialist zones for beverages, food service and technology. That layout helps visitors plan a route instead of drifting through the hall. Start by checking the exhibitor list against your priorities, then group stands by zone. Book meetings in advance where possible, and leave room for spontaneous conversations. The 2026 edition runs for two days, September 20 and 21, so a clear plan matters. Wear comfortable shoes, bring a way to capture notes and follow up quickly after the event. Confirm opening hours, entry requirements and stand locations through the official show website before you go.

• Group exhibitors by show zone
• Book key meetings in advance
• Verify entry details officially

An exhibitor list is a planning tool, not a guarantee. Companies can change plans, stands can move and names can be added or removed close to the event. Treat the list as a starting point and verify important details through official channels. If you are using the data for outreach, follow relevant marketing rules and respect contact preferences. Do not present the list as a verified current roster unless it has been confirmed. The value comes from helping you prepare, not from replacing direct confirmation. Used well, it saves time, sharpens your questions and helps you make better use of two busy days at ExCeL London.

• Treat lists as a snapshot, not a guarantee
• Verify details through official channels
• Follow marketing and data rules